I’m a London-based Syrian/Lebanese creative and self-shooting director, with a range of experience across design, advertising and filmmaking.

Creativity is an intrinsic part of who I am. That’s why this website shows the ins and outs of all my creative endeavours - whether it’s trekking across the globe to create impactful brand films and social campaigns, exhibiting some digital collages or simply just taking photos with my film camera! It’s easy to see that there’s not much I won’t do in the creative world.

As for filmmaking, I’m always out to see how much further I can go. I got my first taste of it when helping out as a 2nd AC on friends’ short films, and haven’t looked back since. While working steadily in commercial filmmaking, I’ve also been writing and developing my own narrative and short-doc projects, and occasionally picking up the camera myself.

I’m a big believer in building strong networks with people within the industry and getting to know the immense talent this craft has to offer. So if you’re keen to have a chat, need an extra pair of hands on a project, or want to work on creating something together - don’t be afraid to reach out!

(Psst…I also happen to do a little bit of voiceover work on the side.)


Clients //

NSPCC, Rovio, Porsche, Impetus, Schroders, EY, Allen & Overy, Luno, BambooHR

Awards //

2024 / BFI Network Script Development Lab 24/25

2024 / Silver Telly Awards / ‘Find Your Calm’ NSPCC Childline

2024 / Shiny Awards Recommended Director / Impetus 21 Years of Impact

2020/ Ads of the World / ‘Just Hear It Instead’

2020 / D&AD New Blood (Audible) / Wood Pencil

2016 / Nescafe Azera by Design / University for the Creative Arts